Test Bank for Small Business Management and Entrepreneurship 8th Edition Stokes ISBN-10: 147377389x ISBN-13: 9781473773899
Test Bank for Small Business Management and Entrepreneurship, 8th Edition, David Stokes, Nick Wilson, ISBN-10: 147377389x, ISBN-13: 9781473773899
Table of Contents
Part I. Understanding small business and entrepreneurship
1. Small business in the economy
2. Entrepreneurship, the entrepreneur and the owner-manager
3. The small business and entrepreneurial environment
4. Innovation and the marketplace
5. Information and help
Part II. Creating the entrepreneurial small business
6. Business planning
7. Successful small business strategies
8. Start-ups and franchises
9. Buying an existing business
10. Forming and protecting a business
Part III. Managing the entrepreneurial small business
11. Management of people and resources
12. Marketing
13. Money matters for small business
14. Business exits and realizing value
